Norges Sjakk Forbund

REBRANDING FOR ANOTHER 100 YEARS

The Norwegean Chess Society is commemorating its 100th anniversary in 2014. In that same year Tromsø will host the Wourld Chess Olympics. In order to maintain a recognisable link with the previous identity the redesign was based on the previous used chess horse. Several polygons were used on the logo conception, representing the different facets of the chess game.

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